JPEGMAFIA, the recent recipient of our Best Album award for "Black Ben Carson," just released a new short film called "The Southern Strategy," a sharp political commentary that serves as a rebuke of Republicans and Democrats alike.
Directed by Jeffrey Rettberg, the first nine-and-a-half minutes stitches together old news footage, cartoons, and political ads to connect the dots from Strom Thurmond's States' Rights Democratic Party to the Klan to George Wallace to Jimmy Carter implying people on welfare don't look for jobs "because they don't have the motivation or understanding" to Nixon's campaign promise that every American "should be free from domestic violence" to footage of violent police raids as Ronald Reagan assures "you're the product of the freest society man has ever known" to the war on crime perpetuated by both George H.W. Bush and Bill Clinton to Barack Obama's assurances that peaceful protest and non-escalation would happen in Ferguson while footage shows the opposite to Hillary Clinton's "super predators" comment to Donald Trump's bark for "law and order."
The camera pulls back to reveal a white family, faces powdered liked Jack Nicholson's Joker, watching the footage in a dingy warehouse with smiles on their faces. JPEG, Freaky (the co-collaborator on the album "The 2nd Amendment"), :3lON, Abdu Ali, Anna Notte, and others start exploring the scene like they're detectives, snapping pictures. It's basically a horror movie-style thriller exploring whiteness. Watch it below, and be sure to do it soon, because according to Rettberg, the movie is getting pulled the day after election day.